Meta description values are used by the search engines as the snippets that show up under the web page address or URL in the search engine results. For example when doing a quick Google search for the term “scaffolding Ireland” these were the results.
“In addition to Sale & Hire, our Contracts Department works with many of Ireland’s major building contractors to supply and erect scaffolding…”
“Scaffolding Formwork in Ireland, find whatever you need wherever you need it…”
“keycons003 / keycons003×34 20/08/2009 02:17:38 / A3 / B4 / 0.3603516, 66.249.65.21514. Scaffolding Erectors And Hirers, Ireland…”
Would you agree that these leave a lot to be desired?
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