Have the Competitive Edge with WebReach PPC Management
Pay-Per-Click marketing has become very popular as you can get instant and measurable results even if you have only a small budget. The major search engines, i.e. Google, Yahoo and Microsoft (Bing) all have PPC systems that you can use to gain targeted, buyer-laden traffic to your website.
PPC systems give you full control, allowing you to have a daily budget limit so that you can get started for as under €10 day if you so choose, and you are free to pause and restart campaigns at any time, for example, if you are going on holidays, or pause the campaign to accommodate seasonal shopping trends.
With Google’s AdWords PPC system, you can even target specific regions in each country (e.g. counties in Ireland), and also schedule your ads so that they only show at certain times of the day, such as after 6 in the evening.
But there are also many pitfalls with PPC advertising. Poorly designed campaigns will invariably waste a lot of money whilst generating few, if any, leads or sales. PPC systems such as Google AdWords really reward marketers who are smart, and that is where we come in.
With our experience in many markets, using extremely effective but little-known techniques in order to achieve a high quality score in each and every campaign we implement, we enable our clients to get more clicks for less than the competition are paying, for the same or higher ad page position.
Combine this with our effective usage of integrated website analytics and conversion tracking, and our ongoing management service ensures that as the search and visitor trends become apparent, we adjust the campaign as necessary, resulting in an ever-improving marketing system for your online business.
To find out how we can help you grow your profitability, click here for a free quotation.
As PPC and Google AdWords experts we will get your company ranked top in the search engine results and also, very importantly, we will help you convert this traffic into high revenues. This is why our clients stay with us. Our approach always works, whether you have a small company or a major corporation.
We are very grateful to get your business, and we reward you with honesty, integrity and a straightforward application of our utmost expertise to drive the best possible leads to your website.
We achieve maximum user targeting and website conversion through our powerful, exclusive Pay-Per-Click techniques and proven strategies – to sell more, faster, at lower cost, and generating fast return on investment.
This gives you something very valuable: industry knowledge that drives top search engine positioning and the highest revenue for your business – creating excitement, control and power over your online marketing results.
Benefits of WebReach Professional PPC Management Include:
- Expertly-written, constantly-evolving ad copy to draw in targeted visitors to your website
- Effective landing page design and ongoing testing (if required) for higher conversion rates
- Customised campaign bidding strategies to achieve maximum cost savings
- Usage of a proven, ongoing revision and refinement process
- Constant campaign keyword expansion and optimisation, based on campaign analytics data
- On-going multivariate ad copy testing per ad group, in order to achieve continuous performance improvements, lowering your costs
Campaign Keywords are arranged as follows:
- General Level – the highest volume (most obvious) keywords, which are expensive, but generate high traffic volume and good conversion with good ongoing management practices.
- Brand Level – used if appropriate for well-known brands, in order to expand overall reach and conversion rates
- Industry Level – search terms that usually yield high conversion rates.
- Long-Tail Level – These long search phrases that can contain up to six or more words yield little search volume, but are used by hungry buyers, so are very good at generating sales.
To find out how we can help you grow your profitability, click here for a free quotation.